Parenting media
Parent.co
Great parenting content, finally found.
Parent.co was publishing strong articles into a crowded market. We made them easier to find and easier to stay on.
+65%organic search traffic
25new top-10 keywords
5keywords in the top 3
−30%bounce rate
Six months.
The challenge
Good writing was getting lost in search, which capped both reach and engagement.
What we did
- 01Audit and research
A full site audit and keyword research on what parents actually search.
- 02On-page and technical
Better descriptions, headings and internal links, plus faster, mobile-ready, secure pages.
- 03Content and links
How-to guides, timely topics and expert interviews, backed by earned links.
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