HueBranding & visual identityStrategy, identity and a brand system that holds up on every touchpoint.
TapUX/UI web designResearch, interface design and accessibility, tested before anything ships.
BitAI integrationAutomation, data analysis, chat assistants and forecasting, built into your tools.
ScoutSEO & AEOSEO, AEO, GEO and CRO: rank, get quoted, get named by AI, then convert.
BoltApp & platform engineeringWeb and native apps, AI products and platforms, from architecture to launch.
ToteShopifyShopify builds plus Store Care: monthly tests and a 90-day fix guarantee.
SproutGrowth marketingCRO, paid search and social, email and lifecycle, analytics and experiments.
BuzzSocial mediaContent, community, creator partnerships and paid social, reported monthly.Soda checks how AI assistants and Google see you. Pop tells you what to do about it.
popsoda is a creative + strategy studio. Pop brings the ideas, Soda brings the proof. Start with a free scan.
Pop is the spark: brand, design and the bold idea. Soda is the fizz: data, search and what actually converts. Every project goes from rough clay to polished chrome, with a specialist for every job.
Every project starts with what you stand for and who it is for, while ideas are still soft and cheap to change.
squish it till it's rightBefore anything gets big, we prove it: research, data and quick tests that show what will actually work.
no black boxesThen it goes out into the world, on purpose, with real feedback steering every next move.
loud on purposePolished, measured and kept that way. We stay on to test, fix and improve month after month.
and it stays shinyEvery service has its own character and its own playbook. Pop and Soda pull in the ones your project needs. All services →
We settle what you stand for, design an identity that says it out loud, and build a system that holds up from a pitch deck to the inside of your product.
Sites that look good, feel effortless and sell: designed around your brand and audience, and built to work on every screen.
We find where AI saves the most time or makes the most money, then build it into the tools your team already uses. Most clients start with one area and expand once it pays back.
Ranked in Google and on the map, quoted in the answer box, named by AI assistants, and converted once people land. Four disciplines, one team, one monthly report.
Web apps, native apps, AI products and full platforms, built by senior engineers to hold up when real users show up, and supported after launch.
Shopify and Shopify Plus stores for consumer product brands: we build the store around how your customers decide, then run it with you month to month.
Paid, lifecycle and conversion programs tied to real revenue goals. We test, measure and refine every channel until the numbers move.
More than posting: engaged communities, new reach and creators who fit the brand, measured against traffic, leads and sales.
Whatever's flat, we add the fizz.
Brands, cafés, clinics, shops and startups. We make sure the answer is you.
Two characters, three signature moves. Click Pop and Soda up top to see them do it.
The moment an idea lands. Brainstorms, creative concepts and the "oh, that's it" in every kickoff.
A live meter for how the work is performing. More fizz means better numbers, reported as you go.
Idea plus strategy. Drop one into the other and that's how things go viral.
Placeholder numbers for the concept. Swap in real client results before launch.
first place, every launchAI assistants tracked for every AEO client
Average conversion lift from Store Care
More often named by ChatGPT after 90 days
If a fix breaks again, we fix it again free
